CIMA announces an official alliance with Club Querétaro as part of a collaborative agenda aimed at strengthening the bond between sport, the community, and social well-being. This alliance reinforces CIMA’s commitment to driving purpose-led initiatives that stay close to families and create a positive, long-term impact.
The collaboration will include:
-
Joint health promotion and prevention programs (medical checkups, vaccination campaigns, preventive education)
-
Training and support initiatives for young sports talent through clinics, camps, and scholarships
-
Matchday activations, exclusive promotions for members, and social responsibility campaigns
-
Community projects focused on inclusion, nutrition, and physical activity in local schools and neighborhoods
-
Social Responsibility efforts such as delivering breakfasts to the most vulnerable communities
“This alliance with CIMA represents an opportunity to continue strengthening the club’s image through social programs with real impact, bringing us even closer to our fans. CIMA shares our values of teamwork and social commitment, which will allow us to go beyond sports and generate a positive and sustainable impact for families in Querétaro.”
— José Escamilla, Chief Business Officer, Club Querétaro
“Gallos is part of the heart of Querétaro. This alliance is born out of respect for its history and a commitment to contribute to the present and future of the community.”
— Teodoro “Teddy” Martínez Ruíz, CEO, CIMA
“We are driven by impact: supporting sports also means supporting positive habits, coexistence, and a sense of belonging. That’s what we want to push forward together with Gallos,” he added.
Next activities
In the coming weeks, the first community activities will begin. Details will be shared through the official platforms of CIMA and Club Querétaro.
Contáctanos para poder atenderte
Claudia Aguilera assumes the role of Director of División Legado at CIMA
With 25 years of experience in highly complex organizations, Claudia stands out for her executive leadership, operational transformation, and business development expertise within the food sector. Throughout her career, she has led improvement initiatives and...
CIMA Integrates Sbarro in Mexico and Strengthens Its Retail Division
CIMA announces the acquisition of Sbarro in Mexico, one of the most globally recognized international food service brands, as part of its strategy to grow and consolidate its presence in the retail and consumer experience sector. This acquisition represents a key step...
CIMA Joins Consejo de la Comunicación
At CIMA, we believe communication is a key tool for building trust, strengthening institutions, and generating positive social impact. For this reason, we are proud to announce our integration into Consejo de la Comunicación, one of Mexico’s most relevant...
CIMA strengthens 72,000 m² of logistics infrastructure across more than 18 states in Mexico under the leadership of Teodoro Octavio Martínez
CIMA continues its national expansion, consolidating 65,000 square meters of operational facilities across more than 18 states in Mexico.This strategic plan, led by Teodoro Octavio Martínez Ruíz, focuses on optimizing costs, reducing delivery times, and lowering the...
CIMA launches Mi Todo: its new brand of sustainable, ready-to-eat foods in Mexico
The Mexican conglomerate CIMA has announced the launch of Mi Todo, its new brand of sustainable foods, as part of its growth strategy in the packaged foods market—covering grains, seeds, and ready-to-eat products.With Mi Todo, CIMA aims to offer practical, healthy,...
What inspired Teodoro Martínez Ruíz to create the candy shops Borreguito that are winning over Mexico’s airports
Today, Borreguito stores are a familiar sight in Mexico’s airports—in cities like Culiacán, Chihuahua, and San Luis Potosí—captivating travelers with authentic Mexican snacks, beverages, and more than 1,500 carefully curated products..Yet few know the story behind...